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The report also forecasts the potential annual savings that businesses could realize if chatbots replace some of their customer service and sales reps.

Finally, we compare the potential of chatbot monetization on a platform like Facebook Messenger against the i OS App Store and Google Play store.

Mondelez just announced its intention to invest heavily in new bots for Facebook messenger with intentions to focus on service, specifically e-commerce.

While it remains to be seen how many Oreos consumers will buy through bots, the company's e-commerce strategy illustrates that even brands that usually focus on top-of-the-funnel advertising are starting their chatbot experimentation with service bots.

Scenario 3: Idealised One-Shot Interaction For those without a smartwatch, a lockscreen button on the phone could be substituted.

Anyway, this is a slight distraction from the broader point: chatbots are a bit of a silly fashion and a fad and that they seem to be adopted based on fashion rather than based on any actual utility.

If business bots on Facebook end up looking anything like the applications on We Chat, we can expect to see mostly service and subscription bots.

Service bots allow consumers to transact with businesses, book a flight, order a meal or review a movie.

They often tell her, “I love you.” Xiaoice's strength lies in its ability to "remember" details from previous conversations and mimic natural speech patterns, which it learns by constantly scraping real conversations between real people for its database from across the internet.

Microsoft has created a Chinese-language chatbot that's captured the attention and affection of millions of people who message it regularly, The New York Times reports.

The bot, called Xiaoice, has more than 20 million registered users.

We Chat, a messenger app in China, already has more than 10 million official accounts, including banks, hotels and even celebrities that are registered to interact with users through chatbots.

While Chinese consumers are currently a more enthusiastic audience for messenger apps and bots, it's likely that U. consumers will warm up to them as the technology and the accessibility improves. They want to be able to reach a wider audience more directly through chatbots than currently possible with Facebook's newsfeed, where recent tweaks to the algorithm could limit their access to consumers even further.

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